(Toronto, Ontario) September 4, 2022 – DESA Creative Group is proud to be selected By Guru Communications to provide dynamic creative for the University of Windsor for their student registration campaign.
The University of Windsor is a comprehensive, student-focused university, with about 18,000 students enrolled in a broad range of undergraduate and graduate programs, including: Law, Business, Engineering, Science, Education, Nursing, Human Kinetics, Social Work and Faculty of Art, Humanities, and Social Sciences.
We have strong student-faculty relationships, exceptional award-winning faculty, and innovative staff. An atmosphere of excellence across all of our programs encourages lifelong learning, teaching, research, and discovery.
Located next to North America’s busiest international border crossing, the University of Windsor campus looks out on the beautiful Detroit River waterfront. Windsor is also Canada’s southernmost city and enjoys some of the country’s best weather.
This location speaks to UWindsor’s strength as an internationally oriented, multi-disciplined institution that actively enables a broad diversity of students, faculty, and staff to make a better world through education, scholarship, research and engagement.
Our basic characteristics of openness, warmth, and support make the University of Windsor an exceptionally welcoming community for students and faculty from Asia, Europe, and Africa—or from just down the street.
“Petar Bozinovski, President of DESA Creative Group, highlights the firm’s strategy to support The University of Windsor’s recruitment efforts. “DESA Creative Group will develop dynamic creative for The University of Windsor, targeting users in over 80 cities and towns across most of Canada,” says Bozinovski.
He emphasizes the impact of the pandemic on career choices and educational pursuits, stating, “During the pandemic, many individuals have been impacted financially and are now considering career changes and a return to education.” The dynamic creative approach aims to showcase The University of Windsor as a viable option for those seeking higher education, regardless of their location. Bozinovski explains, “The strategy with dynamic creative is to demonstrate to potential students that they do not have to go to school where they live, by creating a localized feel to the messaging and campaign. There are alternatives that are within reach and quite attainable.”
Bozinovski concludes by highlighting the importance of maintaining The University of Windsor’s visibility beyond the local market, stating, “For those who desired to go to school away from home, this strategy keeps The University of Windsor front of mind.“
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Canada and US: inquiries@desacreativegroup.com
About DESA Creative Group:
DESA provides fast and effective digital creative services that can elevate your brand while supporting charitable causes. With DESA, you benefit from no contracts, fast turnaround times, and award-winning work. We believe that exceptional advertising and community support can go hand-in-hand.
Visit DESACreativeGroup.com to learn more.